Trump
|3 min ReadEric Trump touts stablecoins as lifeline for the US dollar
Maya Chen
Senior Analyst
Published
Jan 16, 2026
Trump Media’s $6.4 billion CRO plan hits the market hard
Cronos, the native token of Crypto.com’s Cronos Chain, is feeling heavy pressure. The trouble started after Trump Media and Technology Group — the company behind Truth Social and controlled by the Donald J. Trump Revocable Trust — announced a $6.4 billion Cronos treasury on Aug. 26.
The news sent CRO soaring 40 percent almost instantly. Then it all reversed. The token fell back under $0.19 by Thursday, wiping out nearly all of the rally, according to CoinGecko data. What looked like a Trump pump turned into a full retrace.
The market cap told the story. Cronos shed more than $6 billion since the peak, losing roughly half its value and sliding to the 33rd spot among crypto assets. Traders questioned whether Trump Media’s involvement could sustain real demand. “There is 0 demand for this token. The chain is a ghost town, users are non-existent,” one X commentator said. Another Reddit user added, “We’re getting rugged, just as I expected when that partnership was announced.”
Fear across the broader crypto market
Others blamed the drop on a wider sell-off. “It’s a blood bath right now. The entire market is tanking. Has nothing to do with CRO,” one Reddit post read. September lived up to its reputation for weakness. Bitcoin slipped below $110,000 on Thursday. The Crypto Fear & Greed Index sank under 30, its lowest level since April 2025, signaling fear and tight liquidity across the board.
While CRO holders voiced frustration, Crypto.com CEO Kris Marszalek stayed quiet on the token’s decline. On Tuesday he turned attention elsewhere, highlighting Cronos’ support for a US Commodity Futures Trading Commission initiative on tokenized collateral and stablecoins. “We are pleased to support the tokenized collateral and stablecoin initiative and its recommendations for the use of non-cash collateral, including CRO,” Marszalek wrote on X.
Regulators eye Trump Media’s crypto move
The SEC has not yet approved the Trump Media Group’s $6.4 billion CRO plan. That detail drew fresh criticism under Marszalek’s post, with users pointing to regulatory uncertainty. The Wall Street Journal reported that the SEC and FINRA have reached out to more than 200 companies announcing crypto treasuries this year, probing whether they broke rules against selectively sharing market-moving information.
Against that backdrop, Eric Trump doubled down on the political message: “Stablecoins will save the US dollar.” The statement, echoing through social media, matched the family’s broader push into digital assets — a mix of financial experiment and campaign narrative rolled into one.
Disclaimer: This document is intended for informational and entertainment purposes only. The views expressed in this document are not, and should not be taken as, investment advice or recommendations. Recipients should do their own due diligence, taking into account their specific financial circumstances, investment objectives and risk tolerance, which are not considered here, before investing. This document is not an offer, or the solicitation of an offer, to buy or sell any of the assets mentioned.